In this awesome interview with Shana Tibi, one of my amazing students from “Get Your Coaching Program Done!” Shana shares how she transitioned her expertise as a professional matchmaker into a structured coaching program that fills a critical gap in her industry.
This session is packed with practical advice and ideas if you’re looking to develop your own coaching program. Here’s what we discussed:
- Creating a Unique Coaching Program: Shana Tibi explains how her coaching program “Ditch the Dating Apps and Be Your Own Matchmaker,” is designed to empower individuals to handle their own matchmaking effectively.
- Bridging Service Gaps: She identified a gap between her low-ticket offer and VIP matchmaking services, creating a middle-tier option that offers active involvement for clients not ready for high-end services.
- Program Creation Process: Insight into Shana’s approach to creating content for her program, focusing on the importance of simplicity and not overloading with unnecessary information.
- Effective Course Structure: Discussion on why an eight-week format works well for coaching, providing time for clients to absorb and apply the content without feeling overwhelmed.
- Big Ideas Made Manageable: Shana shares how she takes large concepts and breaks them down into smaller, actionable steps, making it easier for clients to achieve their goals.
- Advice for Coaches Creating Programs: Shana encourages other coaches to be confident and authentic, emphasizing that unique programs attract clients who resonate with their specific message and approach.
- The Power of Networking: Shana highlights how her networking skills and collaborative spirit in the matchmaking industry inform her coaching strategies, teaching clients to expand their social connections effectively.
- Marketing and Standing Out: How Shana markets her unique services and positions herself in a crowded field by focusing on her specific strengths and niches.
You can learn more about Shana’s program here:
https://Milana.com/matchmaking
Milana Leshinsky is the author of “Coaching Millions” and “Simplicity Entrepreneurship” and the originator of telesummit. She is also the creator of Coaching Genie, a coaching platform that allows you to deliver coaching programs and scale your business with simplicity. She’s passionate about helping coaches, authors, and speakers leverage their expertise through creating programs and overcoming fear of technology. Milana came to the US as a music teacher from Ukraine almost 30 years ago. When she’s not working on her business, Milana writes music and enjoys Latin ballroom dancing. To learn more, visit Milana’s website at https://CoachingGenie.com